Overview

A prestigious private members’ club based in Richmond are looking for a dynamic, enthusiastic candidate with a strong mix of marketing and PR to join the team.

Salary: £22,000 – £24,000

The Role

  • Driving footfall into the club through locally based marketing activity, advertising, partnerships and brand alliances
  • Creating relevant and engaging content for all brand communication channels to maximise consumer engagement
  • Utilising existing contacts in local, regional and national press, as well as developing new PR & Media relationships, to effectively target potential new customers through various media channels
  • Seeking effective, on and offline PR opportunities to promote brand awareness and to present the club and its facilities in the best possible light
  • Planning, managing and creating content for all brand social media channels and growing the social media fan bases
  • Ensuring the website is completely up to date with all new events, activities and PR stories (WordPress)
  • Creating weekly reports on key website analytics and engagement results
  • Creating promotional marketing materials including flyers, posters & presentations, maintaining the consistent brand aesthetic in line with the Brand Guidelines
  • Assisting the General Manager with all email broadcasts and their related content – plus maintaining a record of competitor CRM activity across print and email
  • Ensuring customer mailshot database is kept up to date

Requirements

  • A marketing related degree or equivalent would be preferable but not required
  • A passion for driving new business
  • Previous experience & thorough understanding of social media and digital marketing
  • Existing knowledge of and contacts within PR (press, digital and TV channels) preferable
  • Proven ability to multi-task and work to tight deadlines
  • Excellent written and verbal communication skills
  • Good analytical skills with the ability to interpret and report upon basic sales and social media data
  • Proficient in Microsoft Office, Photoshop, InDesign and WordPress
  • Confident when speaking and strong sales skills
  • A pro-active, “can do” approach and hunger to succeed.

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