Overview

Looking for the next step in your marketing career? We are looking for someone with a good understanding of digital marketing to join a dynamic business in Guildford as a Marketing Executive.

Salary: up to £27,000

The Role

  • Support and help develop the rolling annual planning process
  • With direction and guidance from the marketing manager, plan key campaigns, identifying timings, budget and internal and external resource requirements
  • Effectively brief and work with key internal and external partners as necessary to deliver campaigns on time and on budget
  • Ensure all activity can be properly tracked and evaluated and report back on effectiveness of all activity and ensure learnings integrated into future thinking
  • Working closely with the marketing team and other departments to maximise impact of marketing activity and ensure integration across channels
  • Communicating with the e-commerce team to manage required site developments and content
  • Working with Marketing Manager to implement and improve touch-points along a customer’s journey with a ‘Guest First’ ethos.
  • Champion brand guidelines and use appropriate tone of voice for audience in all communications across 3 very different brands.
  • Keeping aware of developments and activities from competitors
  • Assisting other team members and departments as required.
  • Establish positive working relationships with relevant agencies, suppliers and third party stakeholders ensuring the best output to suit the company’s business needs

Key Skills/Experience

  • Use of CRM system to identify and create audiences for campaigns
  • HTML/CSS
  • Experience with an ESP
  • Competent in the use of Google Analytics
  • Demonstrable experience of creating, managing and analysing commercial marketing campaigns
  • Copywriting
  • Excellent attention to detail
  • Previous experience using a CMS such as Umbraco/Wordpress
  • Experience using Adobe Suite or similar programs

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