Overview
A prestigious PR agency based in beautiful offices in Holborn are looking for a bright graduate to join their award-winning graduate scheme.
Salary: circa £25,000
The Role
- Develop effective media pitches on timely news issues; send pitches to journalists and follow up to secure opportunities
- Compile and maintain targeted media lists to be used for pitching
- Monitor for client placements and proactively alert team when articles have run
- Liaise with journalists and client team to schedule media interviews and/or confirm deadlines.
- Draft error-free client communication on behalf of manager(s)
- Monitor the news and alert team members to timely issues that may be leveraged for clients and prospects
- Write press releases on behalf of clients; distribute over newswires and pitch to relevant media
- Prepare weekly, monthly, quarterly, semi-annual and/or annual reports on PR activity for clients
- Develop and maintain relationships with key journalists in person and via phone and email
- Conduct background research on journalists in advance of interviews and/or meetings
- Assist in the development of collateral materials for clients, such as website content and bylined articles
Key Skills/Experience
- Degree educated (minimum 2:1)
- Superior critical thinking, communication (verbal and written) and interpersonal skills
- Proficiency in Microsoft Word, PowerPoint and Excel
- Be intellectually curious, dependable, self-motivated, creative, highly detail-oriented and results-driven
- Possess a keen interest in media relations and journalism, and be active consumers of various forms of news on a daily basis
- Thrive in a dynamic, creative and fast-paced atmosphere